Miss America Ditches Jersey


Entertainment News Article | Reuters.com

DeadraPHILADELPHIA (Reuters) - There she goes.

After 85 years, the annual Miss America beauty pageant, which was dropped by ABC earlier this year, is leaving the beach town of Atlantic City, New Jersey.

The location of next year’s pageant has not yet been determined, but the pageant’s corporate headquarters will remain in Atlantic City, organizers said on Thursday.

The decision to leave reflects financial considerations facing Miss America due to its change of media partners, said Jeff Vasser, executive director of the Atlantic City Convention Center and Visitors Authority.

Earlier this year, the Miss America Organization signed a new television contract with CMT, a country music channel, after ABC dropped the pageant because of low ratings.

Art McMaster, the chief executive of the organization representing America’s oldest beauty contest said, “The decision to leave the pageant’s longtime home in Atlantic City was made after extremely careful deliberation and with the highest level of respect for the countless friends, volunteers, and fans of the pageant.”

The pageant’s format is set to change when it moves to the country music cable channel next year. In 2006 the pageant will include a reality-TV style component.

*blink* Did I read that right… reality-TV style component?? Ahh the politics of Television, anything to get a damned rating. I have to say even though these are so insanley fake and annoying to watch, ain’t nothing wrong with watching all these gorgeous women walk around, wave & smile at you like they’re sponsored by Crest ;) .. now that’s quality TV is ya ask me.


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